Offset printing is an established art printing technique where the inked artwork is transferred directly from a thick plate to a resin material and then onto the printing surface. The offset printing technique uses a solid image carrier when using with the digital lithography process, which is composed of a liquid ink roller and a plate having a solid sheet of metal. The printing equipment consists of a printing drum, the ink drum, a solid ink reservoir, and a print head which produces the image. Modern computer printers and high-end printers are capable of providing superb resolution for offset printing. There are various advantages associated with offset printing.
The most obvious advantage of this type of printing is its cost-effectiveness. Because the plates are loaded into a machine that is controlled by the printing technician, it is very difficult for the operator to adjust the setting of the machines and the print settings. If there are any changes to be made to the image, it has to be done immediately by the technician or by another individual assigned to perform the task.
This method can be used for large quantities as well. Large companies often utilize this method to print their corporate logos, business cards, pamphlets, and flyers. Because the image is printed directly onto heavy duty solid plates, the images can be produced quickly and easily. The printers usually have the ability to adjust the image for any changes that may need to be made.
This type of printing can be used to print in large quantities because the operator can adjust the spacing of the plates. By increasing the spacing, the image that is produced is finer and more detailed. In addition, if the images need to be printed in a certain size, such as 35mm, the machines have the capability to adjust the size so that each piece of paper will be able to be precisely reproduced. The paper itself will be made from high quality materials, which will not fade with time.
The images that are produced can be offset on both sides with one plate. This method produces a very sharp and clear image. The images will also be printed in full color, and images can be produced on either side with either an offset printing press or by direct thermal printing. Depending on what type of image is needed, either process can be used.
This type of printing is very versatile. The image that is produced is directly mounted on the substrate. When the customer receives the finished product, it will look the same as it did when it was produced. Large format offset printing has become very popular for commercial purposes. The benefits and definition of offset printing are numerous, as offset printing is used for everything from invitations and brochures to banners and advertising. This method is used to create numerous flat media products that can be used for any number of purposes.